Immortalized in Bruce Springsteen's song of the same name, Amarillo Cadillac Ranch is a visually arresting attraction that has real Cadillacs seemingly growing out of the Texas soil. Located just outside of town, 12 miles to the west on I-40, the site is the creation of Stanley Marsh 3, a land and broadcasting mogul and easily one of Amarillo's more powerful figures. Marsh's eccentricity and taste of the unusual, as well as his love for Cadillacs, fueled his ambition to create this memorable attraction and photo opportunity on the North Texas skyline.
Elkins Ranch offers a unique way to see the Palo Duro Canyon from the bottom up. The ranch offers an unforgettable outdoor adventure with horse and jeep tours that head down into the canyon. The tour guides are fun and informative, and you'll get to experience a trip into the canyon that's slow, comfortable, and well equipped for the terrain. All you need is your camera!
The Don Harrington Discovery Center is more than just a museum. It's an interactive playground where kids (and adults) can engage in various exhibits. Watch as dinosaurs watch you, or maybe check out an awesome movie about sea monsters in the Space Theater. This attraction features several specialized areas for the younger visitors, including a new preschoolers gallery that is designed exclusively for children 6 years old and younger. Summer camps, specialized classes and other special events make the Don Harrington Discover Center a must-see when you're in Amarillo.